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Translator: Atlas Studios Editor: Atlas Studios
“Post on Weibo?” Lu Benkai was shocked.
This…
He did not understand his boss’s thoughts.
Which publicity movie only relied on posting on Weibo?
Some people had to hold all sorts of press conferences to promote their movies in every city.
At the same time, they had to use all sorts of methods to hype up the movie online and hire a large number of celebrities to promote it.
And Lin Fan’s publicity method was actually just to post on Weibo himself…
Was this called publicity?
He did not take publicity seriously at all.
Many people knew Lin Fan but they wouldn’t use Weibo or see Lin Fan’s posts.
If they didn’t promote it, who knew how many viewers would miss it. It would definitely affect the box office.
But Lin Fan… didn’t care at all.
It wasn’t that Lin Fan didn’t care, but that he was running out of time.
Only he knew how much it cost to film “Dying to Survive”.
He had hired thousands of extras, clothes, props, and other costs. These were all costs.
Even without the remuneration of big celebrities, just the remuneration of these ordinary extras and some basic filming costs alone had reached at least 200 million.
Coupled with the remuneration of the celebrities and other large costs, it was probably more than 400 million.
This was including Lin Fan’s own acting so there was no need to pay himself a salary. Otherwise, the cost would be immeasurable.
Of course, in the system’s calculations, this 200 million yuan could be used to refund.
However, there was a prerequisite. The movie had to be released within four months.
Now, it had taken more than three months to film the movie alone. Coupled with the time it took to produce it, how could they have time to promote it?
If this 200 million yuan cost was used to make a critical hit, it would be many times more profitable.
If it was released four months later, the cost would be wasted. He could not make a comeback.
As for publicity, Lin Fan didn’t care.
In this world, a box office of one billion yuan was already the peak of domestic movies.
It naturally could not compare to interesting movies overseas.
The basic cost of filming this movie was 200 million. If the rebate was ten times that, it was equivalent to two billion.
If it was a hundred times the rebate, it would be 20 billion.
This was the most profitable thing. It was even more important than the release of the movie!
As for publicity, Lin Fan didn’t think it was that important.
Unless he started promoting it now.
If it was for publicity, as the main lead and director, he naturally had to appear personally.
However, Lin Fan had been working for too long. He worked ten hours a day and all he wanted to do now was rest. How could he think about publicity?
After Lin Fan finished speaking, he got into the car and started to rest in the back row. He didn’t even attend the wrap party.
The main thing was… he was really too tired.
Lin Fan was a big boss. It was understandable for him to get into the car and leave. After all, as a boss, he was still very busy.
As for publicity, Lin Fan really didn’t care.
Lu Benkai and Liu Mou exchanged glances.
What did Boss Lin mean?
Was he really not going to promote the movie?
Suddenly, Lu Benkai shouted excitedly, “I understand! It’s not that Boss Lin doesn’t want to promote it, but there’s no need for Boss Lin to personally do such a thing. What kind of person is Boss Lin? Every television drama and movie he filmed became popular. The name Lin Fan is what the audience looks forward to the most.”
“Does Boss Lin need to personally do something like publicity? Then what are we doing? Boss Lin just said that he can post on Weibo. He’s even hinting to us to use the power of Weibo!” Lu Benkai said.
Liu Mou nodded as well. “That’s right. How can Boss Lin not promote the movie? His name is the best publicity, and these things are enough for us!”
“It’s decided then. We’ll hold a press conference and start promoting it to the audience all over the country. Then, we’ll find big shots in the entertainment industry to repost the news that ‘Dying to Survive’ and ‘Wandering Earth’ are about to be released. Then, we can do some promotional videos. Anyway, it’s enough to leave it to us!”
After hearing Liu Mou’s words, Lu Benkai laughed. “Boss Lin is indeed Boss Lin. He’s always so brilliant in everything he does. Luckily, I’m smart and understood Boss Lin’s intentions. His name is the best publicity method!”
After all, publicity for movies was handed over to the staff. How could the boss personally do it?
Any movie or television drama directed by Lin Fan or had him in the actor’s list would symbolize excellence as long as his name was used!
It did not matter what the movie’s name was or what the television drama’s name was.
As long as it was a television drama or movie directed by Lin Fan, it would definitely be the most interesting!
Ten days later.
The movie had been completed.
Xue Kexin and the rest of the team had long returned from Hollywood and had learned a lot of techniques. They edited the movie and added the dubbing. It was quickly completed.
The premiere was scheduled for the 29th of May!
There were only three days left until the four-month deadline.
Today was the 26th of May. There were only a few days before the movie was released.
He only had two more days to publicize.
There were many differences between this world and the real world. Furthermore, Lin Fan had a good relationship with the Yangzhou Film Administration. The review would take at most half a day to pass.
The screening at Wanda was quite fast. It could be done almost immediately.
These two days should have been the last time for publicity.
However, Lin Fan didn’t care at all. He had rested at home for ten days and was playing games.
As for publicity, Lin Fan had forgotten about it.
To him, it was fine as long as the movie could be released. Hence, Lin Fan didn’t even post on Weibo.
However, the employees of Jiaxing Entertainment took the initiative to post on Weibo.
[Xia Wanqiu: “On the 29th, ‘Dying to Survive’ is officially released all over the country. Director: Lin Fan, the main lead: Lin Fan. It’s a very touching movie. I hope everyone can support it when the time comes ~”]
Su Xiaoyu: “There’s no need to say anything more about Master’s movie. Of course it has to be shared. 29th of May, ‘Dying to Survive’ is about to be released!”
Lin Jingjing: “It’s said that Brother Lin Fan has to work ten hours a day for more than three months. Everyone, you have to come and take a look. On the 29th of May, ‘Dying to Survive’ will officially be released!”
[Xu Yang: “I don’t care. I support you! I’ll book the entire cinema first!”]
Lin Kexin: “I’m looking forward to the 29th of May ~”
….
What was worth mentioning was that after Xia Wanqiu posted on Weibo, all the celebrities in various places posted about it too.
Whether they were celebrities from Jiaxing Entertainment or not, as long as they were big celebrities, they were spontaneously promoting this movie.
Even singers, directors, dubbing, and various entertainment companies were spontaneously promoting Lin Fan’s movie.
Because…
That was a movie starring Lin Fan!
Lin Fan’s first movie was about to premiere!
Then, the entire forum exploded at this moment!